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“That’s the magic,” says drama teacher Elena Voss. “When you start from their world—the music they listen to, the shows they binge—you earn the right to push them somewhere deeper. Popular media is just the doorway.”

This is not an anomaly. It is the new standard.

And on a good day, to make them laugh without anyone getting hurt. Back in Columbus, the Spring Showcase ends. The final act is a school-wide rendition of a popular “seamless transition” meme—students in different parts of the gym passing a hat from hand to hand, each one performing a micro-dance, the whole thing filmed in one continuous shot for the school’s YouTube channel.

Today, that model is dying.

There are also concerns about attention fragmentation. Critics argue that leaning too heavily on pop media trains students to expect entertainment to come pre-packaged in 15-second loops. “We are mortgaging sustained focus for cheap relevance,” says one anonymous superintendent in a viral op-ed. “Not every school moment needs to be a ‘slay.’” Perhaps the most significant shift is who controls the content. Increasingly, schools are handing the remote to students.

But the doorway swings both ways. Not every experiment with popular media ends in a teachable moment.